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KOLORS
3D animation for Web3 collaboration with Monte Booker and Soulection+
CATEGORY
ART DIRECTION - 3D - WEB3
ROLE
3D DESIGN
ANIMATION +rohan.jpg
TOOLS
BLENDER - PHOTOSHOP - AFTER EFFECTS
In Q2 2022, Soulection's Web3 venture collaborated with producer Monte Booker to release digital collectibles celebrating the Kolors White Label release. Tasked with creating the visual element, we sought out to create bespoke 3D animations that were simple yet could be expanded to 500 unique combinations.
We found inspiration through depicting the space the music was birthed, with particular detail to tools like the custom designed lovehulten synthesizer. We then built a color system to produce multiple variants, and animated the piece with the help of @rohan.jpg.
The collection sold out within 24hours.
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